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IMA Post

Day: April 23, 2020

Getting COVID-19 right (as a marketer)

November 10, 2021April 23, 2020 by Erin Ippolito

COVID-19 is a time of crisis for brands, too. Get it right, you can strengthen a brand’s image. Get it wrong, you risk looking tone-deaf.

Categories IMA Post Tags brand, coronavirus, covid-19, digital, digital advertising, digital marketing, marketing, social media

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