What does “media arts” mean?
Most know us only by our acronym “IMA.” But when people see our full name printed out — “Ippolito Media Arts” — we often get the question, “What does ‘media arts’ mean?”
We’ll let the great Lee Clow explain:
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“40 percent of our services will be high-growth digital. That supplants the old model, of 90 percent traditional advertising.” More on the strategic changes that are coming via the MDC Partners/Stagwell Group merger (via @Digiday): https://t.co/g1aaq64oiA