Notes from Philly Tech Week (on CX)

Notes from Philly Tech Week (on CX)

On May 3rd, as part of Philly Tech Week 2018, Technical.ly Philly hosted its inaugural Introduced by Technical.ly — an all-day event with a “choose your own adventure” format, three rooms of simultaneous programming, and a rotating demo floor. Our...
Scoring Content Engagement in 5 Steps

Scoring Content Engagement in 5 Steps

Digital marketing has a big problem.   Across the board, we’ve become obsessed with capital-T Traffic. Think of the metrics we all know by heart: Impressions, Clicks, CTR, Page Sessions, New Users. These are all important data points, but none of them give us any...