The Resurgence of the Ultimate Technology

The Resurgence of the Ultimate Technology

The Resurgence of the Ultimate Technology These days, any conversation about the future of marketing inevitably turns to tech. Data. Automation. Machine Learning. AR. VR. AI. IoT. But when your eye is fixed on what’s coming ‘round the corner, you’re probably not...
The Creative Power of Psychological Distance

The Creative Power of Psychological Distance

The Creative Power of Psychological Distance In the midst of the Vietnam War, Kurt Vonnegut’s famous novel, Slaughterhouse-Five, shot to the top of the New York Times best seller list. The semi-autobiographical, anti-war tale of Vonnegut’s time as a POW in Dresden...