Notes from Philly Tech Week (on CX)

Notes from Philly Tech Week (on CX)

On May 3rd, as part of Philly Tech Week 2018, Technical.ly Philly hosted its inaugural Introduced by Technical.ly — an all-day event with a “choose your own adventure” format, three rooms of simultaneous programming, and a rotating demo floor. Our...
Socializing in the Dark

Socializing in the Dark

  Dark Social. You’ve probably heard of it. You’ve almost certainly participated in it. But you need not fear it. Unlike the ominous alter universe portrayed in “Tales from the Dark Side,” in the real world, dark social portrays a much more symbiotic existence....
Carrying the Torch

Carrying the Torch

“Most people hate most advertising most of the time.” I wrote that back in 2016. A strange thing for an advertising professional to write, but that doesn’t make it untrue. Advertising has been called a blight on our culture, and not unfairly. It’s an omnichannel...
The Resurgence of the Ultimate Technology

The Resurgence of the Ultimate Technology

These days, any conversation about the future of marketing inevitably turns to tech. Data. Automation. Machine Learning. AR. VR. AI. IoT. But when your eye is fixed on what’s coming ‘round the corner, you’re probably not seeing what you already have. Here’s a thought...
The Best of #FridayFun 2017

The Best of #FridayFun 2017

As a company, we make a point of keeping Fridays light and fun. On social media, we post content that adds a little humor and humanity to LinkedIn and Twitter — music, musings, memes, etc. — to balance out all the serious business stuff that tends to permeate these...
New Year’s Marketing Resolutions for 2018

New Year’s Marketing Resolutions for 2018

2018 is only weeks away … and with it, the promise of a fresh start. Yes, this is the moment of the New Year’s Resolution. While many of us will resolve to get fit, spend less money, or spend more time with friends and family, marketers have something else at the tops...